Jan Nederveen Pieterse: Globalization and Culture: Global Melange

Globalization and Culture: Global Melange


Description

Now in a fully revised and updated edition, this seminal text disputes the view that we are experiencing a "clash of civilizations" as well as the idea that globalization leads to cultural homogenization. Instead, Jan Nederveen Pieterse argues that we are witnessing the formation of a global melange culture through processes of cultural mixing or hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved, albeit transformed. In a new chapter on China, the author focuses on the key issue of agency and power in hybridization, which is important in emerging economies generally, with China a particularly momentous case. Here he draws a key distinction between passive and active forms of globalization (globalized and globalizing) and hybridity (being hybridized and hybridizing). Throughout, the book offers a comprehensive treatment of hybridization arguments, and, in discussing globalization and culture, unbundles the meaning of culture. This historically deep and geographically wide approach to globalization is essential reading as we face the increasing spread of conflicts bred by cultural misunderstanding.


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Author: Jan Nederveen Pieterse
Number of Pages: 236 pages
Published Date: 12 Feb 2015
Publisher: ROWMAN & LITTLEFIELD
Publication Country: Lanham, MD, United States
Language: English
ISBN: 9781442222557
Download Link: Click Here
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